Future created today.

Soon Capital invests in companies with impactful future potential. As an industry-great investment firm, we focus on outstanding and scalable Media, Marketing and Technology companies that will strongly shape the future. Soon Capital was founded with a vision to create the best European companies with international influence and healthy profitability in their niche through acquisitions, investments and growth programs. Our goal is to sustainably increase the value and growth of our investments by actively supporting our investees in their development and helping to shape the company at every stage. Our investments are designed for the long term.

Soon Platforms.

We invest in strategically relevant companies and, together with the founders, build them into strong European groups - organically and through further acquisitions.

Soon Reborn.

We invest in companies that are no longer progressing and are far below their potential. Together with our team and experts, we unleash their true potential.

Soon Ventures.

We invest in innovative business fields in the early stages and actively support the team with our know-how and that of co-investors.

For interested companies:

We are open to discussions with companies in our focus industry, especially if they are looking for a strategic successor or majority shareholder for a long-term and sustainable growth scenario, a partner for a critical transformation situation or an experienced founding partner for a new venture. We stay in the background and support with knowledge, capital and our network.

For potential co-investors:

For our majority investments and buy-and-build projects, we work on a case-by-case basis with co-investors who, like us, are looking for long-term, solid investments that will have a lasting impact on the market. Our primary goal is to accompany the company over the longest possible period of time, actively transforming and growing it to become the market leader and corporate role model in its niche. To this end, we are open to exchanges with strategic capital partners who would bring additional expertise in related disciplines, synergies and competencies to the table.